balance’s most popular perimenopause and menopause resources in 2024

2024 has been another busy year – with hundreds of new articles created for the balance website and app, plus new videos of example consultations, recipes and exercise routines. balance founder Dr Louise Newson’s podcast hit 7.4 million downloads this year, and continues to feature a diverse range of special guests, from menopause experts to women sharing their personal stories.  

We look back at some of our most popular content – be sure to check out any you’ve missed and if there’s any topics you’d like covered in 2025, let us know at info@balance-app.com.  

Podcast: The menopause brain: why it might be feeling strange and what you can do about it

This was a special episode of Dr Louise Newson Podcast – it was released on the podcast’s fifth birthday, and it quickly became the most downloaded podcast of the year, getting 23,258 downloads in its first week alone. Guest Dr Lisa Mosconi, a world-renowned neuroscientist, shared her insight into some of the fascinating changes that occur to the brain during menopause, and offered reassurance to women who might be wondering why their brain feels so foggy.

Podcast: Testosterone: the missing piece of the jigsaw?

Our second most popular podcast of 2024, with 42,547 downloads to date, this episode featured Anita Nicholson, a nurse practitioner and menopause expert in the US. Anita shared her clinical experience of the benefits testosterone can bring women, particularly in restoring their zest for life. Anita talks about her frustration that testosterone is primarily given when women are deemed to be “suffering enough” from low libido and her belief that it can help women feel re-engaged with their life.

Podcast: Kate Muir: Everything you need to know about hormones but were afraid to ask

This podcast with journalist and activist Kate Muir was downloaded more than 31,000 times in its first month of release, making it one of our most popular podcasts of the year. In it, Kate speaks to Dr Louise Newson about her book Everything Your Need to Know about the Pill (but were too afraid to ask), and shares her knowledge, and women’s experiences, of hormones.  

Article: HRT doses explained

Just like last year, this explainer piece is the most viewed article on the balance website, and it’s only becoming more and more popular (it received 189,000 views in 2024, compared to 113,000 views in 2023). No wonder you like it – it tackles commonly asked questions regarding dosing and explains why dosing can vary from person to person.

Article: Internal tremors and menopause: what you need to know

Our second popular article of the year, this looked into a little-known and poorly understood symptom. Internal tremors (sometimes known as internal vibrations) can be linked to perimenopause and menopause but is not a commonly recognised symptom. There’s a lack of relevant studies on the potential link but this was our most popular symptom-based feature on the year and got a good response on social media so further demonstrated a need for more research.

Article: Heavy periods during the perimenopause: what you need to know

Our third most popular article of the year (and second most popular of all time), this looks into the reasons behind heavy periods – changes to periods are often an early sign of the perimenopause – and offers practical advice and treatment options.

My story: Losing my wife – an avoidable tragedy?

We often share women’s personal stories of perimenopause and menopause on balance, but this one, from Pete, a husband who lost his wife by suicide, was the most read in 2024. It’s a hard-hitting account of what happened to Victoria, and Pete shared his hope of raising awareness of how suddenly and severely mental health can deteriorate during perimenopause. It included sources of support and information.

App article: Perimenopause: a definition and explanation

Concise and informative, this article is the most popular on the balance app, and covers the definition of perimenopause, the symptoms, average age and length of time it can be experienced. You can find it in the app by looking in Discover, then scrolling through The Basics.

Social media post: Testosterone video

Our most popular post on Facebook this year, which reached more than 95,000 people, was of Rachel Dawber explaining the transformative effect of testosterone. Rachel appeared on a Live Q&A with Dr Louise Newson for the balance app, and also shared her story on Dr Louise’s podcast, which you can listen to here. It’s quite a story!